View this expert’s profile and thousands of others.
It’s free to sign up and only takes 15 seconds!

São Paulo Area, Brazil, Brazil
Speaks English, Portuguese, Spanish

An expert in VAS, telecom and technology startups in Latin America

Celso Misaki is a global business executive, entrepreneur with over 15 years of experience leading business development, sales and marketing in global corporations and technology startups in Latin America, USA, Europe and Asia.
He has experience with creating startups, new business units in tech companies and structuring new branches of global companies. He has extensive business expertise in digital product management, online media buying, acquisition growth strategies and content marketing in multiple channels. He was involved in startups, since the concept creation, minimum viable product validation, business plans, implementing and attracting investments
Questions I can answer:
What are the differences in managing startup in Emerging Markets compared to Developed countries?


Experience
LocalChef • Brazil

General Manager

2015 - Present (3 years, 5 months)
LocalChef is a marketplace that connects consumers to local home cooks and gastronomy students who offer delicious homemade, fresh meals at your order;
LocalChef delivers the best home made meals from your favorite local chefs;
They launch in Sao Paulo, Brazil in 2016, and they rapidly expand their presence to bring people and their cities closer;
Worked on designing the concept, implementing the MVP, developing the digital strategy to Go2Market strategy
Edusoft Ltd. • Brazil

Co-Founder and Country Manager Brazil

2010 - 2012 (2 years, 1 month)
Designed the business plan and implemented the company in Brazil and developed e-commerce solutions (Smart, EnglishNow);
Developed the first public sector English online course (Inglês + Perto) for 2400 students in São José dos Campos;
Designed an exclusive program to Catho Educação (www.smartexecutive.com.br);
Edusoft Ltd., is a subsidiary of ETS, the world's largest private educational assessment and research organization, and the markets of the TOEFL and TOEIC tests;
Edusoft is a global leader in technology based, comprehensive English Language Learning solutions, serving a range of educational, government and corporate sectors worldwide
eServGlobal • Latin America

General Manager - Latin America

2008 - 2011 (2 years, 10 months)
Designed and implemented expansion strategy to establish business in Brazil;
Was responsible for P&L, marketing, sales and pre-sales;
Led 8 people in Brazil, Uruguay, Chile, Colombia, Mexico and developed a mobile money remittance project with Ecuador central bank;
Worked on dusiness development with Oi, Vivo, Movistar, CTBC, Antel and Claro;
eServGlobal are a pioneering digital financial transactions technology company;
They enable financial and telecommunications service providers to create smoother transactions for their customers through deep technical expertise and rapid implementation
Diveo do Brasil • Brazil

International Senior Account Manager

2000 - 2006 (6 years, 1 month)
Worked on business development of cloud, hosting, co location, outsourcing and network solutions;
Was responsible for the global accounts: IBM (Brasil and México), Epson Americas (8 countries), Sony (Brazil, Mexico, Argentina, Colombia and USA);
Worked on Project management of several online marketing projects with companies such as Whirlpool, Unilever, Sony, Peugeot and Fiat;
Diveo Broadband Networks is a solution provider that provides infrastructure to deploy, integrate and manage complete telecommunications and data center solutions for small, medium and large companies;
Headquartered in Fort Lauderdale, United States, the company maintains operations and four data centers interconnected by a Pan-regional network Brazil and Colombia and stands out by constantly monitoring the evolution and needs of its customers